Managing communities is difficult. Organisations are different from communities, so the command and control approach that we are used to, will not work when developing communities. So how can we motivate employees to engage with one another on for instance a social intranet?

Questions to discuss:

• – What is a community actually?
• – How can we start a community?
• – How can we sustain a community?
• – What tools should we use?
• – What is the ROI of a community?